Overhauling Content Strategies and Tales from The Dark Side
Hope you are all having a great summer. I am very pleased to announce we have a date for the next Search London meetup.
At the usual Search London venue: Doggett’s Coat and Badge
Date: Tuesday, September 1st
Time: From 6:30pm
We have two fantastic speakers, Briony Gunson and Richard Shove.
Please RSVP on Eventbrite to secure your place !
Briony Gunson will talk about “How to overhaul content strategy as part of a site migration”
Briony will present a methodology that her team has used to overhaul client content strategy when handling a site migration. Beyond just the usual IA implications, it’s about setting up the site to address user needs whilst also satisfying search intent.
Come say hello @BrionyGunson.
Briony Gunson is an SEO Account Manager at Resolution Media, part of Manning Gottlieb OMD, a London based Media Agency.
With experience in PPC and Social as well as SEO, Briony is passionate about integrated digital marketing strategies and handles accounts for a wide range of big brands in the UK. She enjoys the challenge of working with multiple teams, agencies and stakeholders to develop holistic strategies and is always looking for ways to improve and tailor processes, relationships and practices.
Our second speaker is Richard Shove
Richard will present “Tales from the Dark Side”
Richard will discuss lessons learned from making the switch to in-house, from both sides of the fence. Common mistakes, frustrations, improving processes and ensuring a productive relationship for both parties.
Richard Shove has an Internet marketing background with 10 years experience in managing SEO, Analytics, PPC and other general internet marketing areas. His current role as Group Organic Performance Manager at BuyaGift means he focuses on the earned and owned side of media.
Say hi to @RichardShove
We look forward to seeing you there. Please RSVP on Eventbrite to secure your place.
Jo Turnbull and Tim Sheed